Every download of this Viber sticker pack also automatically enters the user into the exclusive Phoenix SUPER LPG Viber community of fellow foodies where special treats, recipes, and kitchen hacks can be found. Now, through a collaboration with popular messaging app Viber, Phoenix SUPER LPG extends the joys of cooking to digital conversations as it launches a unique line of #SarahSUPERStickersthat helps chatters express how they feel through specially designed stickers. The studio paid Swyft to push movie assets out across the messaging platforms by injecting them into apps.Express the fun, excitement and joys of cooking through Phoenix SUPER LPG’s exclusive Sarah G. Wray said Swyft is running a campaign with a large movie studio in Asia that wants to create buzz among a young demographic leading up the movie. The other is through content marketing, when a brand pays for their emojis to be featured in an app, and users are encouraged to use them for free. The first is by licensing their images for users to pay to use, thus generating revenue while letting users engage with the brand. There are two ways advertisers are using emojis.

Read More Can Japan's answer to WhatsApp take on the world? Wray says his company is able to track usage, including location, user's age, frequency, and most popular emoticons sent, which helps brands understand the users they're reaching and what's resonating with potential consumers. The vast majority of those users are young people, and Asia is the biggest market for emojis.

Swyft Media claims that active users of Internet-enabled messaging apps-as opposed to regular text messages-send an average of 96 emojis or stickers per day.

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